FOR IMMEDIATE RELEASE

‘The Lawyer in Blue Jeans’ Jeff Isaac Finds Perfect Fit in Nation’s Media Marketplace

 Isaac’s Brand of “Blue Jeans Law” Distilled Throughout both the National and San Diego –Region’s Airwaves

 SAN DIEGO, CA, August 10, 2006 – The Lawyer in Blue Jeans Group (www.lawyerinbluejeans.com) today announced the availability of company founder and president, Jeff Isaac, Esq., AKA “The Lawyer in Blue Jeans,” as a journalistic expert source on law-related matters.  Isaac’s distinctive and lighthearted brand of “Blue Jeans Law” - the antithesis of the dark suited, Ivy-league legal “talking heads” that dominate the airwaves – offers John and Jane-Q-Public a refreshing view of the legal system with the common man’s interest at heart.

Isaac notes, “In today's overly litigious society, my lighthearted, straightforward and often humorous style of legal reporting has resonated well with consumers, while entertaining them in the process,” notes Isaac. “I’m thrilled to have worked with top-notch media outlets both locally and nationally, including CNN and CourtTV most recently, who have leveraged my unique approach and personality to add value to their programming, and hope to garner such opportunities ongoing.”

A veteran attorney with over 30-years under his proverbial belt, six of which imparting legal advice and perspective on San Diego’s television airwaves and recently on major national broadcast television networks, Isaac currently serves among KUSI-TV 9 News’ team of legal experts to provide program viewers with legal explanations, interpretations and perspective on common, and often convoluted, legal issues that affect their everyday lives - all conveyed in his trademark down-to-earth and dynamic style.

In addition to providing KUSI-TV 9 viewers with expert legal perspective twice weekly, Isaac also imparts his invigorating and often “brutally honest” perspective throughout the county’s radio airwaves as host of 760 KFMB AM’s “The Lawyer in Blue Jeans” - a regional weekly talk radio program that airs every Sunday from 7:00 to 9:00 a.m. Listeners benefit from frank discussions with Isaac about the legal issues that affect their daily lives. 

Having penned ten books in including his newly released title, “How To Win in Small Claims Court”, Isaac is an accomplished author and columnist who has contributed editorially to a variety of publications, including the San Diego Daily Transcript - a highly respected regional business newspaper. Isaac prides himself on being an outspoken and involved member of the San Diego community through his affiliations with charitable, and other, local-area organizations.

About The Lawyer in Blue Jeans Group

Jeff Isaac’s Lawyer In Blue Jeans Group is a firm dedicated to providing efficient legal services at affordable prices to all.   Through The Lawyer in Blue Jeans Group, Isaac addresses a distinct niche within the legal profession by providing consumers with proactive approaches to help shield against lawyers, legal fees, courts, and the emotional and financial costs thereof at a price within their means.  Services include the establishment of Revocable Living Trusts, Articles of Incorporation, and LLC’s.

CONTACT:
Merilee Kern, Kern Communications                                        

858-577-0206, merilee@kerncommunications.com